Joico Body Luxe Range is a unique volumising and thickening range that targets fine, limp hair by actually increasing the diameter of each hair fiber without added weight. Joico Body Luxe Range donates the hair sumptuous thickness and increased body with the use of Joico's exclusive and luxurious Oat Protein Complex. Joico's mantra is 'Think Healthy Hair' and this range of Shampoos and Cleansers by Joico aims to make your tresses look the healthiest they can be, whatever your hair type. Joico have created special shampoos for dry, chemically treated hair, normal hair and oily hair, to soothe and treat these specific hair types.